tag-Brand Spotlight

The Cult-Favourite Parka

The Cult-Favourite Parka

If there's one thing we love about winter, it's the need to don a new coat! Whether you're out and about town attending meetings and having coffee with friends or having a weekend away with the family, choosing the right coat can make or break an outfit. 

A coat can take you through not just one season by many and this year we're coveting the parka, in particular, the cult-favourite parka by Yves Salomon. From the streets of Paris and New York right to our doorstep, the parka is recognised worldwide as an iconic piece that effortlessly combines fashion and practicality.

Made from durable twill on the outside and lined with super-plush fur on the inside, the Yves Salomon parka is undenable luxury in a functional form. Alexa Chung had been seen wearing hers over a LBD at one of London's hottest restaurants, while Bella Hadid was spotted at the airport wearing her parka as a comfy travel companion. 

"It's water repellent... and it's sporty," says Thomas Salomon, general manager of Yves Salomon and Yves' son. "So basically it's a new way to wear fur. It's cool and chic and at the same time, it's trendy and relaxed."

So, if you only buy one thing this winter, we urge to you consider adding the perfect parka to your wardrobe - it's a game-changer!