Juliette is a fashion lover and stylist. Swildens is her maiden name.
Since her childhood, Juliette had been immersed in a creative universe alongside her parents whom both worked in the creative industry as a stylist and designer.
This passion prompted her to create Swildens in 2006, and in 2011, the Parisian label expanded her dressing room to teen girls by launching Swildens Teen, a line dedicated to girls aged 10 to 16.
Juliette swildens loves clothes that go through time, which are aged, with beautiful details.
Many influences of the 70's, 80's and 90's, come to nurture his culture of fashion.
That's why in every collection, the brand surprises by mixing this culture with codes of the male dressing room, vintage ... all with a touch of femininity.
This is what makes the identity of Swildens, both bohemian and chic, rock and classic, all tinted with natural materials, refined colors and feminine cuts.